Podcasts, Radio, TV, Books, Cycling, Photography and More
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How To Incentivise Your Audience to Skip Podcast Ads
If you publish a podcast, your podcast may well take advertising. And if it does take advertising, you probably want people to actually listen to the ads. Your audience listening to podcast ads increases the likelihood of products being sold, and therefore the advertiser coming back to buy more advertising. If your podcast doesn’t increase…
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Something to Watch on iTunes
If you were a UK resident and rushed out and bought an Apple TV device after they were announced in autumn 2006, you’d have been sorely disappointed when you got home and plugged it in. Certainly you could listen to you iTunes library through your TV, as well as any video podcasts you subscribed to.…
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More on the Virgin Radio Sale And Other Radio News
A couple of people have asked me why I haven’t blogged more on the sale of Virgin Radio to TIML that was announced on Friday evening. The problem is that you have to tread very carefully when blogging about your employer. So I’m not going to say a great deal more, but as ever, what…
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Film Partnerships…
…or product placement/licence agreements. In my review of Iron Man yesterday, I neglected to mention the crass product placement throughout the film. We saw an LG phone used on more than one occasion, with the US network, Verizon, getting an on-screen namecheck too. Then there was Audi. One scene of Tony Stark (aka Iron Man)…
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Virgin Radio Sold
So finally, after months, and years even of sale process, Virgin Radio, my employer, is being sold. The purchaser is TIML Golden Square Ltd, which is a subsidiary of Times of India Media Group. One era ends, and another begins! More from The Times here. Also, the BBC (carefully saying that the sale is “reported”…
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Digital TV in the US
In exactly 265 days, analogue TV in the US will be switched off, and everyone will need to switch to digital TV. That is, the whole country is switching over on a single day. All 300m or so of the population. One day. Does that really seem like a smart idea? I don’t think so,…
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Iron Man
In a turn up for the books, I’ve now seen two of the summer’s blockbusters, and you know what, Iron Man’s not too bad at all (this week’s major title is Sex and the City, and having not seen a single episode of the TV series, I’m certainly not bothered about the film). Iron Man…
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Recount
Recount is a star-studded new HBO film that aired in the US on Sunday evening, based around the farcical procedings in Florida during the 2000 Presidential election. It’s easily the best drama I’ve seen this year. The cast is phenomenal: Kevin Spacey plays Ron Klein, Al Gore’s former Chief of Staff, and the lead Democrat…
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Indiana Jones and the Kingdom of the Crystal Skull
I must admit that I had to go away and double check that title. Perhaps, in the fullness of time it’ll come as second nature, but it’s unnecessarily complicated it for you ask me. Anyway Indy’s back, and it’s been a while. We first meet him having been kidnapped and brought to that secret warehouse…
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Heartbeat Detector
Here’s a bit of an oddity. Heartbeat Detector is a French film focussing on the headquarters of the French division of a German company. We follow Simon, a psychologist employed by the firm. He’s recently overseen the downsizing of the company – it’s into fuel in some way, but we never hear a great deal…
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Overnights
If you woke up yesterday morning to learn that the audience for Wednesday night’s Champions’ League Final in Moscow peaked at a very creditable 14.6m, then you’re using overnights. These are the figures that broadcasters and others get the next day to record how many people saw a programme on TV last night. They’re produced…
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Privatising Radios 1 & 2
At the Radio 3.0 conference today in London, outgoing GCap chairman Richard Eyre called for the BBC to privatise Radios 1 and 2. Eyre, stressing that he was speaking in a personal capacity, said it was no longer appropriate that the BBC should spend nearly £100m a year on the two mainstream national stations –…
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Feist
The FX channel has rather smartly just started showing the very excellent Colbert Report. It’d be great if they showed it at 9.00pm just after More 4 has shown its sister The Daily Show. But anything’s better than nothing. This week, both shows are off, but we get repeats, which are welcome since in this…
Hadrian’s Wall
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