Podcasts, Radio, TV, Books, Cycling, Photography and More
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How To Incentivise Your Audience to Skip Podcast Ads
If you publish a podcast, your podcast may well take advertising. And if it does take advertising, you probably want people to actually listen to the ads. Your audience listening to podcast ads increases the likelihood of products being sold, and therefore the advertiser coming back to buy more advertising. If your podcast doesn’t increase…
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World Cup 2018 Redux
Broadcast magazine has a really interesting story relating to England’s failed bid for the 2018 World Cup. The story is here (behind a paywall). In summary, it seems that in its bid proposal, England agreed to remove the 2018 World Cup tournament from the Listed Events which would have effectively let companies like Sky and…
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Ed Reardon’s Week: Series 7
Photo: BBC Radio 4 Have I mentioned that Ed Reardon’s Week is back for a new series? I have? Oh well, there’s no harm in mentioning it again. Every Monday at 11:30 and then on the iPlayer. In The Current Climate is available until Monday. And a single episode will be available in Radio 4’s…
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More On Cars (And Mobile Data)
CES has been taking place recently and one of the themes seems to have been the increased amount of sophistication in the in-car audio market. In particular Pandora is getting a lot of support from major manufacturers like Toyota and Ford. But there are plenty more besides. Last month I wrote a piece about in-car…
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Musicality
I must admit that I enjoyed taking the new BBC Radio 3 Musicality Test. In a series of questions both written and based around audio, your musical knowledge is tested. Not in the sense of who composed what, or who was in which band, but whether you can determine melodies or tempo, as well as…
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Data Reductions Hurt Mobile Media
The news that T-Mobile is dropping its mobile data usage limit to 500MB from 1GB is not great news. This is not just about one operator, but a trend across the industry. While T-Mobile says that “over 90%” of its customers use less than this a month (does this include customers without smartphones?), it’s not…
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Television I Have Been Watching
A few programmes that did or didn’t entertain me in the last few days: Penn and Teller’s Fool Us was everything The Magicians wasn’t. With the straight magic show being considered far too straightforward for a 21st century audience, producers are constantly looking for spins that’ll make programming “acceptable”. Sadly, for BBC1’s The Magicians, the…
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Analogue Afternoon
Sadly my DSLR is winging its way back to Sony to be repaired. I could have reverted to my old camera, but there were a shots at the end of a pack in my Polaroid, so I thought I’d shoot them. Clearly they’re well out of date and these images have been tidied up digitally…
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The Ashes on the Radio
There are probably few who’d argue that Test Match Special is an incredible institution. For many, despite Sky’s exemplary coverage, it’s far preferable (for many more, it’s the only way to get live broadcast coverage of cricket). It’s just quite hard trying to sync up Sky pictures with TMS audio. The only way I can…
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Photographic Exhibitions
I went to a couple of different photographic exhibitions the other day – although only a hundred metres or so separated them – they were massively disparate in style. The V&A is hosting Shadow Catchers: Camera-less Photography until February 20. Using a variety of styles and techniques, the five artists featured work directly onto photographic…
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Some Christmas Television
Overall I thought that there was some pretty good stuff on at Christmas. I can’t claim to have watched all of it; just a little here and there. But here, in no particular order, are the things that have stood out for me over the period: The Magicians. I love magic on the television, and…
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Happy New Year
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Empty Shop Fronts
My local council has an initiative called “Dressing Vacant Shops” which I only noticed today. Of course it’s somewhat ironic that the photos they’re using are of shops of the sort that have basically been driven out of business by supermarkets and large chains that make too many of our High Streets look identical.
Hadrian’s Wall
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