Podcasts, Radio, TV, Books, Cycling, Photography and More
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How To Incentivise Your Audience to Skip Podcast Ads
If you publish a podcast, your podcast may well take advertising. And if it does take advertising, you probably want people to actually listen to the ads. Your audience listening to podcast ads increases the likelihood of products being sold, and therefore the advertiser coming back to buy more advertising. If your podcast doesn’t increase…
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Black Swan
I saw Black Swan a while ago. But I was asked to sign a piece of paper that said a lot of things – mostly in dense legalese. As such, I wasn’t sure that I Was allowed to say anything too much about the film until now. As it happens I loved it, and wanted…
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Click and Reserve
How does the High Street compete with the Internet? Recently there’s been a lot of talk about how unfair it is that the high street retailers have to compete with the £18 VAT avoidance that online retailers can work around if they sell their products from the Channel Islands. That’s been especially useful for CD…
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Monochrome
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Ed Reardon Returns
Photo from BBC Radio 4’s Flickr stream. The good news is that, as previously mentioned, Ed Reardon’s Week returns on January 10 with the seventh series (with a repeat of his Edinburgh special on January 3). To promote this, Ed is writing a series of posts over on the Radio 4 blog. At the time…
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Radio Times 26 December 2010
And finally, for the time being, here are you choices for Boixing Day: You’ll need to click on the large version to read it.
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Christmas So Far
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Radio Times 25 December 2010
Let’s face it, you’re going to watch TV today: Best viewed large. [Note: In fact, the programme I’m most looking forward to is later on Radio 3 – Jonny Trunk’s BBC sound effects focused Between the Ears at 2225.] Merry Christmas!
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Radio Times 24 December 2010
It’s been a while… Here are my picks for Christmas Eve from the Radio Times: As ever, best viewed large.
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Snow Chaos
Read any paper, or turn on any television at the moment, and you’ll see nothing but stories of chaos caused by the snow. Heathrow is still a mess, several days after the last snow. It’s all the fault of the Spanish owned BAA (I’m not quite sure why the fact that it’s Spanish owned is…
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The Daily Show
I have two programmes permamently set in my Sky+ organiser. Everything else comes and goes as I choose. One of those is Sky at Night which normally airs at ungodly hour on BBC1 on a monthly basis. The other programme is The Daily Show with Jon Stewart. We get new episodes Tuesday to Friday at…
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A New Broadcast Code
The big news today is that Product Placement on television is finally allowed, as long as some kind of logo is also displayed on-screen to alert viewers to the commercial arrangement. But far more exciting to a radio audience is the new Section Ten of Ofcom’s Broadcasting Code dealing with radio advertising. After a long…
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In Car Radio Listening, And Other Locations
One of the things that RAJAR measures is the location that radio is being listened, and oddly enough, it’s a figure that’s rarely reported. This blog is prompted by something James Cridland asked me when he was chasing down some figures recently about in-car listening. Because the numbers aren’t talked about a great deal, they…
Hadrian’s Wall
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